Snapchat Recruiting Tool of the Future - CareerEnlightenment.com

Show Things in Real TimeThink about your company events. Things as lighthearted as a holiday party or as sophisticated as a trade expo are important for your business. While the general public doesn’t generally regard these tidbits as interesting, jobseekers do. Posting photos and videos to Snapchat in real time creates an immersive experience for candidates who want to see the inside of your company. Doing this has the potential to inspire them to be there in person for the next event.Create a Unique Candidate Screening ProcessSome businesses use Snapchat as a way to secure interviews by creating novel experiences for candidates. If you’re hiring around an important sales event, invite potential candidates to share themed images with you on Snapchat. Think of these Snaps as small glimpses of a visual resume. Those who leave great first impressions may go on to become valued employees, provided that your accompanying call to action is clear.GrubHub recently used Snapchat to find a summer intern â€" the brand created a short photo slideshow which explained how candidates could apply using their best doodle. Taco Bell used Snapchat for hiring interns one summer as well, showing that the medium could have a great potential among younger candidates.Snapchat can be used for onboarding as well â€" HireVue is now experimenting with this type of strategy to drive engagement among newly acquired employees.Remember to promote your Snapchat on your other media profiles. You aren’t going to get very far with the platform if the people you’re trying to reach don’t know you use it.